Project Overview
Fashion ads depend on appealing to the eye in a special quirk... a way that quickly grabs your attention and makes you look twice. The project required that happen for a new line of white ties, using one newspaper ink color. The visual layout planning, photograph, and tagline are all original work.

Technical Specifications
10 x 13" Half Page Newspaper Ad
One Color

My Statement
I planned out and photographed this advertisement with fellow graphic designer Jamie Meecham, whom also appears as the subject. Once we came up with the visual trick of having the tie on her body bled in with the stripes we constructed a real backdrop (that's not just photoshop) to take the the photos in front of.